Afterpay NYFW
The leader in “Buy Now Pay Later” (BNPL) payments, Afterpay (NYSE: SQ), unveils all-access experiences for its consumers as the title sponsor of New York Fashion Week: The Shows. As in previous seasons, Afterpay continues to break down barriers by opening access to the front row of what’s next in fashion, while supporting the next generation of creators and celebrating the industry’s power to create positive change.
Afterpay Elevates the Next Generation of Designers at NYFW: The Shows
The Shows were created to spotlight emerging designers shaping the future of fashion. Over four days, beginning February 11, Afterpay gave consumers a front-row seat to eight runway presentations, including Aknvas, BruceGlen, Colin LoCascio, KGL, Melke, Private Policy, Sukeina, and Tia Adeola. Custom experiential activations by Cash App and Tidal added another dimension, bringing each brand’s vision to life in unexpected and memorable ways.
